Mark Zuckerberg’s new revamp is a far cry from the zip-up hoodies and suits
emblematic of earlier eras of Facebook
Mark Zuckerberg is revamping his public image with new threads. With a trio of
bold shirts worn in recent appearances, he’s communicating that he came, he saw,
he conquered and he will win again at any cost. The fits might be sick, but we
would do well to beware.
During a live, packed-auditorium podcast interview last week, the CEO of Meta
wore a drop-shouldered black shirt reading “pathei mathos”, Greek for “learning
through suffering”. At his 40th birthday party in May, he donned a black tee
with the motto “Carthago delenda est,” which translates from Latin to “Carthage
must be destroyed.” He wore a black shirt with black text that read “Aut Zuck
aut nihil” during Meta’s Connect product demonstration on Wednesday.
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Tag - Fashion
Company says fungal chitosan, made from cell walls of oyster mushrooms, is
active ingredient in new hair products
Mushrooms are the wellness trend du jour, turning up in coffee, supplements and
even beer. Now, we are being told to slather them on our heads after Dyson
revealed they could be a secret weapon in the age-old battle with frizzy hair.
Dyson researchers have discovered that fungal chitosan – which is found in the
cell walls of oyster mushrooms and commonly used in skincare products – can be
used to tame unruly hair.
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Models, athletes and TikTokers shun phone cameras as 35mm sales surge and a new
Pentax film camera is launched
This week, a new range of Google smartphones capable of AI image generation has
been launched. But for an increasing number of people, the appeal of a less
cutting-edge piece of equipment is proving hard to resist: the point-and-shoot
camera.
The US footballer Megan Rapinoe was seen snapping from the stands at the Paris
Olympics. The model Alexa Chung captioned a recent Instagram of her with a
camera: “Just another Millennial with a dependency on Snappy Snaps, fighting
digital threat with an analogue mode. ” A recent glimpse of home-life for
Rihanna and A$AP Rocky showed a disposable camera lying among the clutter. Kim
Kardashian and Taylor Swift have both been snapped holding their
point-and-shooters.
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Lesser known sports stars are showing off Olympic Village life and captivating
people with their ‘joyful relatability’
Olympic hauls were once the preserve of triumphant athletes showing off their
medals, but now every Olympian is getting in on the act by posting videos of
themselves unboxing their sponsored kit.
Haul videos – a social media staple in which someone usually shows off their
recent purchases – have been popping up online with athletes who are preparing
to take to track and field, pitches and courts taking to TikTok instead.
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It’s not that the outfits are necessarily bad, although many of them are. Have
we lost something in the transition away from the coat-and-tie?
The business casual revolution of the 1990s and rise of tech billionaires in the
early aughts supposedly ushered in a new era that freed employees from the
shackles of dress codes. Mark Zuckerberg turned hoodies and jeans into a symbol
of New Economy meritocracy, the uniform of whiz kid hackers shaking up the
coat-and-tie aesthetic of traditional industries back east. In the digital
economy, many imagined, the most successful companies would allow talented
employees to wear whatever they wanted as they jumped around in colorful ball
pits.
But as Facebook engineer Carlos Bueno wrote in his 2014 blogpost Inside the
Mirrortocracy, we simply traded our hard-written dress codes for softly coded
dress norms. The new world is actually not so free. The cognitive dissonance is
plain to see on the faces of recruiters who pretend clothing is no big deal, but
are clearly disappointed if you show up to a job interview in a dark worsted
business suit. “You are expected to conform to the rules of The Culture before
you are allowed to demonstrate your actual worth,” wrote Bueno. “What wearing a
suit really indicates is – I am not making this up – non-conformity, one of the
gravest of sins.”
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